Account-based marketing (ABM) platform is defined as a technology that enables marketers to run ABM programs at scale, including account selection, planning, engagement and reporting. In ABM programs, B2B marketers align with sales counterparts to engage a defined set of high-priority accounts and buying committee members with targeted marketing and content to help buyers explore and evaluate solutions.
This report contains market size and forecasts of Account-Based Marketing Platform in Global, including the following market information:
Global Account-Based Marketing Platform Market Revenue, 2017-2022, 2023-2028, ($ millions)
Global top five companies in 2021 (%)
The global Account-Based Marketing Platform market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period 2022-2028.
The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.
Display Advertising and Retargeting Segment to Reach $ Million by 2028, with a % CAGR in next six years.
The global key manufacturers of Account-Based Marketing Platform include Triblio, 6sense, Rollworks, Demandbase, Terminus, Jabmo, MRP, True Influence and Madison Logic, etc. In 2021, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Account-Based Marketing Platform companies, and industry experts on this industry, involving the revenue, demand, product type, recent developments and plans, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Account-Based Marketing Platform Market, by Type, 2017-2022, 2023-2028 ($ millions)
Global Account-Based Marketing Platform Market Segment Percentages, by Type, 2021 (%)
Display Advertising and Retargeting
Social Advertising
Content Syndication
Web Personalization
Email
Global Account-Based Marketing Platform Market, by Application, 2017-2022, 2023-2028 ($ millions)
Global Account-Based Marketing Platform Market Segment Percentages, by Application, 2021 (%)
Large Enterprises
SMEs
Global Account-Based Marketing Platform Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions)
Global Account-Based Marketing Platform Market Segment Percentages, By Region and Country, 2021 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Account-Based Marketing Platform revenues in global market, 2017-2022 (estimated), ($ millions)
Key companies Account-Based Marketing Platform revenues share in global market, 2021 (%)
Further, the report presents profiles of competitors in the market, key players include:
Triblio
6sense
Rollworks
Demandbase
Terminus
Jabmo
MRP
True Influence
Madison Logic
Integrate
Rendmo
TechTarget