Global Customer Journey Analytics Market Research Report 2023

Report ID: 1923188 | Published Date: Jan 2025 | No. of Page: 92 | Base Year: 2024 | Rating: 4 | Webstory: Check our Web story
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1 Report Overview
    1.1 Study Scope
    1.2 Market Analysis by Type
        1.2.1 Global Customer Journey Analytics Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
        1.2.2 Web
        1.2.3 Social Media
        1.2.4 Mobile
        1.2.5 Email
        1.2.6 Branch/Store
        1.2.7 Call Center
        1.2.8 Others (Surveys, Promotional Events, And Sales Representatives)
    1.3 Market by Application
        1.3.1 Global Customer Journey Analytics Market Share by Application: 2017 VS 2021 VS 2028
        1.3.2 Customer Segmentation and Targeting
        1.3.3 Customer Behavioral Analysis
        1.3.4 Customer Churn Analysis
        1.3.5 Campaign Management
        1.3.6 Brand Management
        1.3.7 Product Management
        1.3.8 Others (Customer Loyalty and Process Management)
    1.4 Study Objectives
    1.5 Years Considered
2 Global Growth Trends
    2.1 Global Customer Journey Analytics Market Perspective (2017-2028)
    2.2 Customer Journey Analytics Growth Trends by Region
        2.2.1 Customer Journey Analytics Market Size by Region: 2017 VS 2021 VS 2028
        2.2.2 Customer Journey Analytics Historic Market Size by Region (2017-2022)
        2.2.3 Customer Journey Analytics Forecasted Market Size by Region (2023-2028)
    2.3 Customer Journey Analytics Market Dynamics
        2.3.1 Customer Journey Analytics Industry Trends
        2.3.2 Customer Journey Analytics Market Drivers
        2.3.3 Customer Journey Analytics Market Challenges
        2.3.4 Customer Journey Analytics Market Restraints
3 Competition Landscape by Key Players
    3.1 Global Top Customer Journey Analytics Players by Revenue
        3.1.1 Global Top Customer Journey Analytics Players by Revenue (2017-2022)
        3.1.2 Global Customer Journey Analytics Revenue Market Share by Players (2017-2022)
    3.2 Global Customer Journey Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
    3.3 Players Covered: Ranking by Customer Journey Analytics Revenue
    3.4 Global Customer Journey Analytics Market Concentration Ratio
        3.4.1 Global Customer Journey Analytics Market Concentration Ratio (CR5 and HHI)
        3.4.2 Global Top 10 and Top 5 Companies by Customer Journey Analytics Revenue in 2021
    3.5 Customer Journey Analytics Key Players Head office and Area Served
    3.6 Key Players Customer Journey Analytics Product Solution and Service
    3.7 Date of Enter into Customer Journey Analytics Market
    3.8 Mergers & Acquisitions, Expansion Plans
4 Customer Journey Analytics Breakdown Data by Type
    4.1 Global Customer Journey Analytics Historic Market Size by Type (2017-2022)
    4.2 Global Customer Journey Analytics Forecasted Market Size by Type (2023-2028)
5 Customer Journey Analytics Breakdown Data by Application
    5.1 Global Customer Journey Analytics Historic Market Size by Application (2017-2022)
    5.2 Global Customer Journey Analytics Forecasted Market Size by Application (2023-2028)
6 North America
    6.1 North America Customer Journey Analytics Market Size (2017-2028)
    6.2 North America Customer Journey Analytics Market Size by Country (2017-2022)
    6.3 North America Customer Journey Analytics Market Size by Country (2023-2028)
    6.4 United States
    6.5 Canada
7 Europe
    7.1 Europe Customer Journey Analytics Market Size (2017-2028)
    7.2 Europe Customer Journey Analytics Market Size by Country (2017-2022)
    7.3 Europe Customer Journey Analytics Market Size by Country (2023-2028)
    7.4 Germany
    7.5 France
    7.6 U.K.
    7.7 Italy
    7.8 Russia
    7.9 Nordic Countries
8 Asia-Pacific
    8.1 Asia-Pacific Customer Journey Analytics Market Size (2017-2028)
    8.2 Asia-Pacific Customer Journey Analytics Market Size by Country (2017-2022)
    8.3 Asia-Pacific Customer Journey Analytics Market Size by Country (2023-2028)
    8.4 China
    8.5 Japan
    8.6 South Korea
    8.7 Southeast Asia
    8.8 India
    8.9 Australia
9 Latin America
    9.1 Latin America Customer Journey Analytics Market Size (2017-2028)
    9.2 Latin America Customer Journey Analytics Market Size by Country (2017-2022)
    9.3 Latin America Customer Journey Analytics Market Size by Country (2023-2028)
    9.4 Mexico
    9.5 Brazil
10 Middle East & Africa
    10.1 Middle East & Africa Customer Journey Analytics Market Size (2017-2028)
    10.2 Middle East & Africa Customer Journey Analytics Market Size by Country (2017-2022)
    10.3 Middle East & Africa Customer Journey Analytics Market Size by Country (2023-2028)
    10.4 Turkey
    10.5 Saudi Arabia
    10.6 UAE
11 Key Players Profiles
    11.1 Salesforce
        11.1.1 Salesforce Company Detail
        11.1.2 Salesforce Business Overview
        11.1.3 Salesforce Customer Journey Analytics Introduction
        11.1.4 Salesforce Revenue in Customer Journey Analytics Business (2017-2022)
        11.1.5 Salesforce Recent Development
    11.2 IBM
        11.2.1 IBM Company Detail
        11.2.2 IBM Business Overview
        11.2.3 IBM Customer Journey Analytics Introduction
        11.2.4 IBM Revenue in Customer Journey Analytics Business (2017-2022)
        11.2.5 IBM Recent Development
    11.3 Adobe Systems
        11.3.1 Adobe Systems Company Detail
        11.3.2 Adobe Systems Business Overview
        11.3.3 Adobe Systems Customer Journey Analytics Introduction
        11.3.4 Adobe Systems Revenue in Customer Journey Analytics Business (2017-2022)
        11.3.5 Adobe Systems Recent Development
    11.4 Nice Systems
        11.4.1 Nice Systems Company Detail
        11.4.2 Nice Systems Business Overview
        11.4.3 Nice Systems Customer Journey Analytics Introduction
        11.4.4 Nice Systems Revenue in Customer Journey Analytics Business (2017-2022)
        11.4.5 Nice Systems Recent Development
    11.5 SAP
        11.5.1 SAP Company Detail
        11.5.2 SAP Business Overview
        11.5.3 SAP Customer Journey Analytics Introduction
        11.5.4 SAP Revenue in Customer Journey Analytics Business (2017-2022)
        11.5.5 SAP Recent Development
    11.6 Verint Systems
        11.6.1 Verint Systems Company Detail
        11.6.2 Verint Systems Business Overview
        11.6.3 Verint Systems Customer Journey Analytics Introduction
        11.6.4 Verint Systems Revenue in Customer Journey Analytics Business (2017-2022)
        11.6.5 Verint Systems Recent Development
    11.7 Pointillist
        11.7.1 Pointillist Company Detail
        11.7.2 Pointillist Business Overview
        11.7.3 Pointillist Customer Journey Analytics Introduction
        11.7.4 Pointillist Revenue in Customer Journey Analytics Business (2017-2022)
        11.7.5 Pointillist Recent Development
    11.8 Clickfox
        11.8.1 Clickfox Company Detail
        11.8.2 Clickfox Business Overview
        11.8.3 Clickfox Customer Journey Analytics Introduction
        11.8.4 Clickfox Revenue in Customer Journey Analytics Business (2017-2022)
        11.8.5 Clickfox Recent Development
    11.9 Quadient
        11.9.1 Quadient Company Detail
        11.9.2 Quadient Business Overview
        11.9.3 Quadient Customer Journey Analytics Introduction
        11.9.4 Quadient Revenue in Customer Journey Analytics Business (2017-2022)
        11.9.5 Quadient Recent Development
    11.10 Kitewheel
        11.10.1 Kitewheel Company Detail
        11.10.2 Kitewheel Business Overview
        11.10.3 Kitewheel Customer Journey Analytics Introduction
        11.10.4 Kitewheel Revenue in Customer Journey Analytics Business (2017-2022)
        11.10.5 Kitewheel Recent Development
    11.11 Servion
        11.11.1 Servion Company Detail
        11.11.2 Servion Business Overview
        11.11.3 Servion Customer Journey Analytics Introduction
        11.11.4 Servion Revenue in Customer Journey Analytics Business (2017-2022)
        11.11.5 Servion Recent Development
    11.12 Callminer
        11.12.1 Callminer Company Detail
        11.12.2 Callminer Business Overview
        11.12.3 Callminer Customer Journey Analytics Introduction
        11.12.4 Callminer Revenue in Customer Journey Analytics Business (2017-2022)
        11.12.5 Callminer Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
    13.1 Research Methodology
        13.1.1 Methodology/Research Approach
        13.1.2 Data Source
    13.2 Disclaimer
    13.3 Author Details

List of Tables
    Table 1. Global Customer Journey Analytics Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028
    Table 2. Key Players of Web
    Table 3. Key Players of Social Media
    Table 4. Key Players of Mobile
    Table 5. Key Players of Email
    Table 6. Key Players of Branch/Store
    Table 7. Key Players of Call Center
    Table 8. Key Players of Others (Surveys, Promotional Events, And Sales Representatives)
    Table 9. Global Customer Journey Analytics Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
    Table 10. Global Customer Journey Analytics Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
    Table 11. Global Customer Journey Analytics Market Size by Region (2017-2022) & (US$ Million)
    Table 12. Global Customer Journey Analytics Market Share by Region (2017-2022)
    Table 13. Global Customer Journey Analytics Forecasted Market Size by Region (2023-2028) & (US$ Million)
    Table 14. Global Customer Journey Analytics Market Share by Region (2023-2028)
    Table 15. Customer Journey Analytics Market Trends
    Table 16. Customer Journey Analytics Market Drivers
    Table 17. Customer Journey Analytics Market Challenges
    Table 18. Customer Journey Analytics Market Restraints
    Table 19. Global Customer Journey Analytics Revenue by Players (2017-2022) & (US$ Million)
    Table 20. Global Customer Journey Analytics Market Share by Players (2017-2022)
    Table 21. Global Top Customer Journey Analytics Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Customer Journey Analytics as of 2021)
    Table 22. Ranking of Global Top Customer Journey Analytics Companies by Revenue (US$ Million) in 2021
    Table 23. Global 5 Largest Players Market Share by Customer Journey Analytics Revenue (CR5 and HHI) & (2017-2022)
    Table 24. Key Players Headquarters and Area Served
    Table 25. Key Players Customer Journey Analytics Product Solution and Service
    Table 26. Date of Enter into Customer Journey Analytics Market
    Table 27. Mergers & Acquisitions, Expansion Plans
    Table 28. Global Customer Journey Analytics Market Size by Type (2017-2022) & (US$ Million)
    Table 29. Global Customer Journey Analytics Revenue Market Share by Type (2017-2022)
    Table 30. Global Customer Journey Analytics Forecasted Market Size by Type (2023-2028) & (US$ Million)
    Table 31. Global Customer Journey Analytics Revenue Market Share by Type (2023-2028)
    Table 32. Global Customer Journey Analytics Market Size by Application (2017-2022) & (US$ Million)
    Table 33. Global Customer Journey Analytics Revenue Market Share by Application (2017-2022)
    Table 34. Global Customer Journey Analytics Forecasted Market Size by Application (2023-2028) & (US$ Million)
    Table 35. Global Customer Journey Analytics Revenue Market Share by Application (2023-2028)
    Table 36. North America Customer Journey Analytics Market Size by Country (2017-2022) & (US$ Million)
    Table 37. North America Customer Journey Analytics Market Size by Country (2023-2028) & (US$ Million)
    Table 38. Europe Customer Journey Analytics Market Size by Country (2017-2022) & (US$ Million)
    Table 39. Europe Customer Journey Analytics Market Size by Country (2023-2028) & (US$ Million)
    Table 40. Asia-Pacific Customer Journey Analytics Market Size by Region (2017-2022) & (US$ Million)
    Table 41. Asia-Pacific Customer Journey Analytics Market Size by Region (2023-2028) & (US$ Million)
    Table 42. Latin America Customer Journey Analytics Market Size by Country (2017-2022) & (US$ Million)
    Table 43. Latin America Customer Journey Analytics Market Size by Country (2023-2028) & (US$ Million)
    Table 44. Middle East & Africa Customer Journey Analytics Market Size by Country (2017-2022) & (US$ Million)
    Table 45. Middle East & Africa Customer Journey Analytics Market Size by Country (2023-2028) & (US$ Million)
    Table 46. Salesforce Company Detail
    Table 47. Salesforce Business Overview
    Table 48. Salesforce Customer Journey Analytics Product
    Table 49. Salesforce Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 50. Salesforce Recent Development
    Table 51. IBM Company Detail
    Table 52. IBM Business Overview
    Table 53. IBM Customer Journey Analytics Product
    Table 54. IBM Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 55. IBM Recent Development
    Table 56. Adobe Systems Company Detail
    Table 57. Adobe Systems Business Overview
    Table 58. Adobe Systems Customer Journey Analytics Product
    Table 59. Adobe Systems Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 60. Adobe Systems Recent Development
    Table 61. Nice Systems Company Detail
    Table 62. Nice Systems Business Overview
    Table 63. Nice Systems Customer Journey Analytics Product
    Table 64. Nice Systems Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 65. Nice Systems Recent Development
    Table 66. SAP Company Detail
    Table 67. SAP Business Overview
    Table 68. SAP Customer Journey Analytics Product
    Table 69. SAP Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 70. SAP Recent Development
    Table 71. Verint Systems Company Detail
    Table 72. Verint Systems Business Overview
    Table 73. Verint Systems Customer Journey Analytics Product
    Table 74. Verint Systems Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 75. Verint Systems Recent Development
    Table 76. Pointillist Company Detail
    Table 77. Pointillist Business Overview
    Table 78. Pointillist Customer Journey Analytics Product
    Table 79. Pointillist Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 80. Pointillist Recent Development
    Table 81. Clickfox Company Detail
    Table 82. Clickfox Business Overview
    Table 83. Clickfox Customer Journey Analytics Product
    Table 84. Clickfox Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 85. Clickfox Recent Development
    Table 86. Quadient Company Detail
    Table 87. Quadient Business Overview
    Table 88. Quadient Customer Journey Analytics Product
    Table 89. Quadient Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 90. Quadient Recent Development
    Table 91. Kitewheel Company Detail
    Table 92. Kitewheel Business Overview
    Table 93. Kitewheel Customer Journey Analytics Product
    Table 94. Kitewheel Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 95. Kitewheel Recent Development
    Table 96. Servion Company Detail
    Table 97. Servion Business Overview
    Table 98. Servion Customer Journey AnalyticsProduct
    Table 99. Servion Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 100. Servion Recent Development
    Table 101. Callminer Company Detail
    Table 102. Callminer Business Overview
    Table 103. Callminer Customer Journey AnalyticsProduct
    Table 104. Callminer Revenue in Customer Journey Analytics Business (2017-2022) & (US$ Million)
    Table 105. Callminer Recent Development
    Table 106. Research Programs/Design for This Report
    Table 107. Key Data Information from Secondary Sources
    Table 108. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Customer Journey Analytics Market Share by Type: 2021 VS 2028
    Figure 2. Web Features
    Figure 3. Social Media Features
    Figure 4. Mobile Features
    Figure 5. Email Features
    Figure 6. Branch/Store Features
    Figure 7. Call Center Features
    Figure 8. Others (Surveys, Promotional Events, And Sales Representatives) Features
    Figure 9. Global Customer Journey Analytics Market Share by Application in 2021 & 2028
    Figure 10. Customer Segmentation and Targeting Case Studies
    Figure 11. Customer Behavioral Analysis Case Studies
    Figure 12. Customer Churn Analysis Case Studies
    Figure 13. Campaign Management Case Studies
    Figure 14. Brand Management Case Studies
    Figure 15. Product Management Case Studies
    Figure 16. Others (Customer Loyalty and Process Management) Case Studies
    Figure 17. Customer Journey Analytics Report Years Considered
    Figure 18. Global Customer Journey Analytics Market Size (US$ Million), Year-over-Year: 2017-2028
    Figure 19. Global Customer Journey Analytics Market Size, (US$ Million), 2017 VS 2021 VS 2028
    Figure 20. Global Customer Journey Analytics Market Share by Region: 2021 VS 2028
    Figure 21. Global Customer Journey Analytics Market Share by Players in 2021
    Figure 22. Global Top Customer Journey Analytics Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Customer Journey Analytics as of 2021)
    Figure 23. The Top 10 and 5 Players Market Share by Customer Journey Analytics Revenue in 2021
    Figure 24. North America Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 25. North America Customer Journey Analytics Market Share by Country (2017-2028)
    Figure 26. United States Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 27. Canada Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 28. Europe Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 29. Europe Customer Journey Analytics Market Share by Country (2017-2028)
    Figure 30. Germany Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 31. France Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 32. U.K. Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 33. Italy Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 34. Russia Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 35. Nordic Countries Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 36. Asia-Pacific Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 37. Asia-Pacific Customer Journey Analytics Market Share by Region (2017-2028)
    Figure 38. China Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 39. Japan Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 40. South Korea Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 41. Southeast Asia Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 42. India Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 43. Australia Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 44. Latin America Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 45. Latin America Customer Journey Analytics Market Share by Country (2017-2028)
    Figure 46. Mexico Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 47. Brazil Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 48. Middle East & Africa Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 49. Middle East & Africa Customer Journey Analytics Market Share by Country (2017-2028)
    Figure 50. Turkey Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 51. Saudi Arabia Customer Journey Analytics Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 52. Salesforce Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 53. IBM Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 54. Adobe Systems Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 55. Nice Systems Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 56. SAP Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 57. Verint Systems Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 58. Pointillist Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 59. Clickfox Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 60. Quadient Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 61. Kitewheel Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 62. Servion Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 63. Callminer Revenue Growth Rate in Customer Journey Analytics Business (2017-2022)
    Figure 64. Bottom-up and Top-down Approaches for This Report
    Figure 65. Data Triangulation
    Figure 66. Key Executives Interviewed
Please ask for List of Figures. Request Sample Report
Companies Included in Reports:
Salesforce
IBM
Adobe Systems
Nice Systems
SAP
Verint Systems
Pointillist
Clickfox
Quadient
Kitewheel
Servion
Callminer
Frequently Asked Questions
Customer Journey Analytics report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Customer Journey Analytics report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Customer Journey Analytics report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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