Global Online Advertising Market Research Report 2023

Report ID: 1988226 | Published Date: Jan 2025 | No. of Page: 89 | Base Year: 2024 | Rating: 4.2 | Webstory: Check our Web story
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1 Report Overview
    1.1 Study Scope
    1.2 Market Analysis by Format
        1.2.1 Global Online Advertising Market Size Growth Rate by Format: 2017 VS 2021 VS 2028
        1.2.2 Social Media
        1.2.3 Search Engine
        1.2.4 Video
        1.2.5 Email
        1.2.6 Others
    1.3 Market by Application
        1.3.1 Global Online Advertising Market Share by Application: 2017 VS 2021 VS 2028
        1.3.2 Automotive
        1.3.3 BFSI
        1.3.4 Education
        1.3.5 Healthcare
        1.3.6 Retail
        1.3.7 Telecommunication and Information Technology-Enabled Services (ITES)
        1.3.8 Others
    1.4 Study Objectives
    1.5 Years Considered
2 Global Growth Trends
    2.1 Global Online Advertising Market Perspective (2017-2028)
    2.2 Online Advertising Growth Trends by Region
        2.2.1 Online Advertising Market Size by Region: 2017 VS 2021 VS 2028
        2.2.2 Online Advertising Historic Market Size by Region (2017-2022)
        2.2.3 Online Advertising Forecasted Market Size by Region (2023-2028)
    2.3 Online Advertising Market Dynamics
        2.3.1 Online Advertising Industry Trends
        2.3.2 Online Advertising Market Drivers
        2.3.3 Online Advertising Market Challenges
        2.3.4 Online Advertising Market Restraints
3 Competition Landscape by Key Players
    3.1 Global Top Online Advertising Players by Revenue
        3.1.1 Global Top Online Advertising Players by Revenue (2017-2022)
        3.1.2 Global Online Advertising Revenue Market Share by Players (2017-2022)
    3.2 Global Online Advertising Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
    3.3 Players Covered: Ranking by Online Advertising Revenue
    3.4 Global Online Advertising Market Concentration Ratio
        3.4.1 Global Online Advertising Market Concentration Ratio (CR5 and HHI)
        3.4.2 Global Top 10 and Top 5 Companies by Online Advertising Revenue in 2021
    3.5 Online Advertising Key Players Head office and Area Served
    3.6 Key Players Online Advertising Product Solution and Service
    3.7 Date of Enter into Online Advertising Market
    3.8 Mergers & Acquisitions, Expansion Plans
4 Online Advertising Breakdown Data by Format
    4.1 Global Online Advertising Historic Market Size by Format (2017-2022)
    4.2 Global Online Advertising Forecasted Market Size by Format (2023-2028)
5 Online Advertising Breakdown Data by Application
    5.1 Global Online Advertising Historic Market Size by Application (2017-2022)
    5.2 Global Online Advertising Forecasted Market Size by Application (2023-2028)
6 North America
    6.1 North America Online Advertising Market Size (2017-2028)
    6.2 North America Online Advertising Market Size by Country (2017-2022)
    6.3 North America Online Advertising Market Size by Country (2023-2028)
    6.4 United States
    6.5 Canada
7 Europe
    7.1 Europe Online Advertising Market Size (2017-2028)
    7.2 Europe Online Advertising Market Size by Country (2017-2022)
    7.3 Europe Online Advertising Market Size by Country (2023-2028)
    7.4 Germany
    7.5 France
    7.6 U.K.
    7.7 Italy
    7.8 Russia
    7.9 Nordic Countries
8 Asia-Pacific
    8.1 Asia-Pacific Online Advertising Market Size (2017-2028)
    8.2 Asia-Pacific Online Advertising Market Size by Country (2017-2022)
    8.3 Asia-Pacific Online Advertising Market Size by Country (2023-2028)
    8.4 China
    8.5 Japan
    8.6 South Korea
    8.7 Southeast Asia
    8.8 India
    8.9 Australia
9 Latin America
    9.1 Latin America Online Advertising Market Size (2017-2028)
    9.2 Latin America Online Advertising Market Size by Country (2017-2022)
    9.3 Latin America Online Advertising Market Size by Country (2023-2028)
    9.4 Mexico
    9.5 Brazil
10 Middle East & Africa
    10.1 Middle East & Africa Online Advertising Market Size (2017-2028)
    10.2 Middle East & Africa Online Advertising Market Size by Country (2017-2022)
    10.3 Middle East & Africa Online Advertising Market Size by Country (2023-2028)
    10.4 Turkey
    10.5 Saudi Arabia
    10.6 UAE
11 Key Players Profiles
    11.1 Amazon
        11.1.1 Amazon Company Detail
        11.1.2 Amazon Business Overview
        11.1.3 Amazon Online Advertising Introduction
        11.1.4 Amazon Revenue in Online Advertising Business (2017-2022)
        11.1.5 Amazon Recent Development
    11.2 Aol
        11.2.1 Aol Company Detail
        11.2.2 Aol Business Overview
        11.2.3 Aol Online Advertising Introduction
        11.2.4 Aol Revenue in Online Advertising Business (2017-2022)
        11.2.5 Aol Recent Development
    11.3 Baidu
        11.3.1 Baidu Company Detail
        11.3.2 Baidu Business Overview
        11.3.3 Baidu Online Advertising Introduction
        11.3.4 Baidu Revenue in Online Advertising Business (2017-2022)
        11.3.5 Baidu Recent Development
    11.4 Facebook
        11.4.1 Facebook Company Detail
        11.4.2 Facebook Business Overview
        11.4.3 Facebook Online Advertising Introduction
        11.4.4 Facebook Revenue in Online Advertising Business (2017-2022)
        11.4.5 Facebook Recent Development
    11.5 Google
        11.5.1 Google Company Detail
        11.5.2 Google Business Overview
        11.5.3 Google Online Advertising Introduction
        11.5.4 Google Revenue in Online Advertising Business (2017-2022)
        11.5.5 Google Recent Development
    11.6 IAC
        11.6.1 IAC Company Detail
        11.6.2 IAC Business Overview
        11.6.3 IAC Online Advertising Introduction
        11.6.4 IAC Revenue in Online Advertising Business (2017-2022)
        11.6.5 IAC Recent Development
    11.7 Linkedin
        11.7.1 Linkedin Company Detail
        11.7.2 Linkedin Business Overview
        11.7.3 Linkedin Online Advertising Introduction
        11.7.4 Linkedin Revenue in Online Advertising Business (2017-2022)
        11.7.5 Linkedin Recent Development
    11.8 Microsoft
        11.8.1 Microsoft Company Detail
        11.8.2 Microsoft Business Overview
        11.8.3 Microsoft Online Advertising Introduction
        11.8.4 Microsoft Revenue in Online Advertising Business (2017-2022)
        11.8.5 Microsoft Recent Development
    11.9 Twitter
        11.9.1 Twitter Company Detail
        11.9.2 Twitter Business Overview
        11.9.3 Twitter Online Advertising Introduction
        11.9.4 Twitter Revenue in Online Advertising Business (2017-2022)
        11.9.5 Twitter Recent Development
    11.10 Yahoo
        11.10.1 Yahoo Company Detail
        11.10.2 Yahoo Business Overview
        11.10.3 Yahoo Online Advertising Introduction
        11.10.4 Yahoo Revenue in Online Advertising Business (2017-2022)
        11.10.5 Yahoo Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
    13.1 Research Methodology
        13.1.1 Methodology/Research Approach
        13.1.2 Data Source
    13.2 Disclaimer
    13.3 Author Details

List of Tables
    Table 1. Global Online Advertising Market Size Growth Rate by Format (US$ Million): 2017 VS 2021 VS 2028
    Table 2. Key Players of Social Media
    Table 3. Key Players of Search Engine
    Table 4. Key Players of Video
    Table 5. Key Players of Email
    Table 6. Key Players of Others
    Table 7. Global Online Advertising Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
    Table 8. Global Online Advertising Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
    Table 9. Global Online Advertising Market Size by Region (2017-2022) & (US$ Million)
    Table 10. Global Online Advertising Market Share by Region (2017-2022)
    Table 11. Global Online Advertising Forecasted Market Size by Region (2023-2028) & (US$ Million)
    Table 12. Global Online Advertising Market Share by Region (2023-2028)
    Table 13. Online Advertising Market Trends
    Table 14. Online Advertising Market Drivers
    Table 15. Online Advertising Market Challenges
    Table 16. Online Advertising Market Restraints
    Table 17. Global Online Advertising Revenue by Players (2017-2022) & (US$ Million)
    Table 18. Global Online Advertising Market Share by Players (2017-2022)
    Table 19. Global Top Online Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Online Advertising as of 2021)
    Table 20. Ranking of Global Top Online Advertising Companies by Revenue (US$ Million) in 2021
    Table 21. Global 5 Largest Players Market Share by Online Advertising Revenue (CR5 and HHI) & (2017-2022)
    Table 22. Key Players Headquarters and Area Served
    Table 23. Key Players Online Advertising Product Solution and Service
    Table 24. Date of Enter into Online Advertising Market
    Table 25. Mergers & Acquisitions, Expansion Plans
    Table 26. Global Online Advertising Market Size by Format (2017-2022) & (US$ Million)
    Table 27. Global Online Advertising Revenue Market Share by Format (2017-2022)
    Table 28. Global Online Advertising Forecasted Market Size by Format (2023-2028) & (US$ Million)
    Table 29. Global Online Advertising Revenue Market Share by Format (2023-2028)
    Table 30. Global Online Advertising Market Size by Application (2017-2022) & (US$ Million)
    Table 31. Global Online Advertising Revenue Market Share by Application (2017-2022)
    Table 32. Global Online Advertising Forecasted Market Size by Application (2023-2028) & (US$ Million)
    Table 33. Global Online Advertising Revenue Market Share by Application (2023-2028)
    Table 34. North America Online Advertising Market Size by Country (2017-2022) & (US$ Million)
    Table 35. North America Online Advertising Market Size by Country (2023-2028) & (US$ Million)
    Table 36. Europe Online Advertising Market Size by Country (2017-2022) & (US$ Million)
    Table 37. Europe Online Advertising Market Size by Country (2023-2028) & (US$ Million)
    Table 38. Asia-Pacific Online Advertising Market Size by Region (2017-2022) & (US$ Million)
    Table 39. Asia-Pacific Online Advertising Market Size by Region (2023-2028) & (US$ Million)
    Table 40. Latin America Online Advertising Market Size by Country (2017-2022) & (US$ Million)
    Table 41. Latin America Online Advertising Market Size by Country (2023-2028) & (US$ Million)
    Table 42. Middle East & Africa Online Advertising Market Size by Country (2017-2022) & (US$ Million)
    Table 43. Middle East & Africa Online Advertising Market Size by Country (2023-2028) & (US$ Million)
    Table 44. Amazon Company Detail
    Table 45. Amazon Business Overview
    Table 46. Amazon Online Advertising Product
    Table 47. Amazon Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 48. Amazon Recent Development
    Table 49. Aol Company Detail
    Table 50. Aol Business Overview
    Table 51. Aol Online Advertising Product
    Table 52. Aol Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 53. Aol Recent Development
    Table 54. Baidu Company Detail
    Table 55. Baidu Business Overview
    Table 56. Baidu Online Advertising Product
    Table 57. Baidu Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 58. Baidu Recent Development
    Table 59. Facebook Company Detail
    Table 60. Facebook Business Overview
    Table 61. Facebook Online Advertising Product
    Table 62. Facebook Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 63. Facebook Recent Development
    Table 64. Google Company Detail
    Table 65. Google Business Overview
    Table 66. Google Online Advertising Product
    Table 67. Google Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 68. Google Recent Development
    Table 69. IAC Company Detail
    Table 70. IAC Business Overview
    Table 71. IAC Online Advertising Product
    Table 72. IAC Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 73. IAC Recent Development
    Table 74. Linkedin Company Detail
    Table 75. Linkedin Business Overview
    Table 76. Linkedin Online Advertising Product
    Table 77. Linkedin Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 78. Linkedin Recent Development
    Table 79. Microsoft Company Detail
    Table 80. Microsoft Business Overview
    Table 81. Microsoft Online Advertising Product
    Table 82. Microsoft Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 83. Microsoft Recent Development
    Table 84. Twitter Company Detail
    Table 85. Twitter Business Overview
    Table 86. Twitter Online Advertising Product
    Table 87. Twitter Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 88. Twitter Recent Development
    Table 89. Yahoo Company Detail
    Table 90. Yahoo Business Overview
    Table 91. Yahoo Online Advertising Product
    Table 92. Yahoo Revenue in Online Advertising Business (2017-2022) & (US$ Million)
    Table 93. Yahoo Recent Development
    Table 94. Research Programs/Design for This Report
    Table 95. Key Data Information from Secondary Sources
    Table 96. Key Data Information from Primary Sources
List of Figures
    Figure 1. Global Online Advertising Market Share by Format: 2021 VS 2028
    Figure 2. Social Media Features
    Figure 3. Search Engine Features
    Figure 4. Video Features
    Figure 5. Email Features
    Figure 6. Others Features
    Figure 7. Global Online Advertising Market Share by Application in 2021 & 2028
    Figure 8. Automotive Case Studies
    Figure 9. BFSI Case Studies
    Figure 10. Education Case Studies
    Figure 11. Healthcare Case Studies
    Figure 12. Retail Case Studies
    Figure 13. Telecommunication and Information Technology-Enabled Services (ITES) Case Studies
    Figure 14. Others Case Studies
    Figure 15. Online Advertising Report Years Considered
    Figure 16. Global Online Advertising Market Size (US$ Million), Year-over-Year: 2017-2028
    Figure 17. Global Online Advertising Market Size, (US$ Million), 2017 VS 2021 VS 2028
    Figure 18. Global Online Advertising Market Share by Region: 2021 VS 2028
    Figure 19. Global Online Advertising Market Share by Players in 2021
    Figure 20. Global Top Online Advertising Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Online Advertising as of 2021)
    Figure 21. The Top 10 and 5 Players Market Share by Online Advertising Revenue in 2021
    Figure 22. North America Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 23. North America Online Advertising Market Share by Country (2017-2028)
    Figure 24. United States Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 25. Canada Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 26. Europe Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 27. Europe Online Advertising Market Share by Country (2017-2028)
    Figure 28. Germany Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 29. France Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 30. U.K. Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 31. Italy Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 32. Russia Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 33. Nordic Countries Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 34. Asia-Pacific Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 35. Asia-Pacific Online Advertising Market Share by Region (2017-2028)
    Figure 36. China Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 37. Japan Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 38. South Korea Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 39. Southeast Asia Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 40. India Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 41. Australia Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 42. Latin America Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 43. Latin America Online Advertising Market Share by Country (2017-2028)
    Figure 44. Mexico Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 45. Brazil Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 46. Middle East & Africa Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 47. Middle East & Africa Online Advertising Market Share by Country (2017-2028)
    Figure 48. Turkey Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 49. Saudi Arabia Online Advertising Market Size YoY Growth (2017-2028) & (US$ Million)
    Figure 50. Amazon Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 51. Aol Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 52. Baidu Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 53. Facebook Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 54. Google Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 55. IAC Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 56. Linkedin Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 57. Microsoft Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 58. Twitter Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 59. Yahoo Revenue Growth Rate in Online Advertising Business (2017-2022)
    Figure 60. Bottom-up and Top-down Approaches for This Report
    Figure 61. Data Triangulation
    Figure 62. Key Executives Interviewed
Please ask for List of Figures. Request Sample Report
Companies Included in Reports:
Amazon
Aol
Baidu
Facebook
Google
IAC
Linkedin
Microsoft
Twitter
Yahoo
Frequently Asked Questions
Online Advertising report offers great insights of the market and consumer data and their interpretation through various figures and graphs. Report has embedded global market and regional market deep analysis through various research methodologies. The report also offers great competitor analysis of the industries and highlights the key aspect of their business like success stories, market development and growth rate.
Online Advertising report is categorised based on following features:
  1. Global Market Players
  2. Geopolitical regions
  3. Consumer Insights
  4. Technological advancement
  5. Historic and Future Analysis of the Market
Online Advertising report is designed on the six basic aspects of analysing the market, which covers the SWOT and SWAR analysis like strength, weakness, opportunity, threat, aspirations and results. This methodology helps investors to reach on to the desired and correct decision to put their capital into the market.

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